This CE module provides a very practical discussion of the importance of program objectives.  The categorization and balance of program objectives is discussed along with strategies for reporting on progress in meeting program objectives and the ideal way to phrase major objectives.  A technique for prioritizing program objectives is also presented along with ideal attributes for guiding the formal statement of program objectives.  Examples of key program metrics are presented along with major program objectives.  Finally, a set of recommendations for getting full utility out of program objectives are presented.  The primary implication of this CE module is that the careful development and use of program objectives is an important aspect of wellness program management.

Length: 27 minutes