This 2015 technical paper was written by Fran Melmed, founder, context communication consulting, for Virgin Pulse. A helpful explanation of generation-related characteristics in communication styles and dynamics. In this piece, they look at well-being in one’s 20s, 30s, 40s, 50s, and 60s. What they discovered was how universal the challenges are and the unique, decade-specific reasons for them. For employers working with capped budgets and reduced resources, this universality should be welcome news.
Some selected highlights about the generations include:
- Silent Generation Age 71 – 87
- Baby Boomers Age 51 – 70
- Generation X Age 31 – 50
- Millennials Age 18 – 30
- More than 2,000 U.S. workers were surveyed and their responses categorized by the above generation groups.
- Very useful “What You Can Do” suggestions are presented along with selected examples.
Practical Significance: This well-written piece provides lots of helpful suggestions and ideas for communicating about wellness issues.